Terms.

These terms cover your use of this website: reading it, and sending an enquiry through the contact form. They don't by themselves create a working relationship between us.

A working relationship is created by a written proposal with a named scope, a fixed price and a payment schedule — and it's that document, not this page, that both of us are bound by. It's deliberately more specific than anything here, and where the two differ, it wins.

The commercial promises below are the same ones that will appear in that proposal. They're on this page so you can read them before the first call rather than after the first invoice.

Everything below is the standard position on every engagement, at every price. Nothing here varies by package, and nothing here is different because of the price you're quoted.

The four people actually ask about: a 50% deposit holds your start date and the balance is due on launch day; the care plan bills monthly in advance, month to month, with 30 days' written notice and no exit fee; two revision rounds per page are included and a third is ₦150,000/hr; and anything outside the written scope is a change order — you ask, we reply in writing within 2 business days with the added scope and price and the added or delayed timeline, you approve in writing, and then we build. The full wording of each is below.

• ▸A fixed written quote — The pages, the deliverables and the timeline are named in a proposal before we start. A 50% deposit schedules you; the balance is due on launch day, before the site goes live. There's no financing and no payment plan — a 12-month plan on a ₦4,000,000 project costs more administration than it's worth.
• ▸Care plans, month to month — Billed monthly in advance, with 30 days' written notice to cancel. No annual lock-in and no exit fee.
• ▸You own everything from the start — Your domain, your logo, your copy, your photos, your Google Business Profile, your analytics. Not a hostage.
• ▸Two revision rounds per page are included — A third round is ₦150,000/hr — and if we're asking for a third round, that's usually a sign we started with different ideas, which is a conversation, not a charge.
• ▸Scope only changes in writing — You ask by email or on a call. We reply in writing within 2 business days with the added scope, the added price and the added or delayed timeline. You approve — a reply saying "yes" is enough. Then we build it, not before. If you ask for something on a phone call, we'll write you an email saying exactly what we heard you ask for, and we won't start it until you reply confirming it.
• ▸If a timeline slips — The 2, 4 and 6-week timelines assume we get your text, your photos and your approvals. If the project pauses on the client side for 10 business days, the timeline pauses, the start date releases, and you re-enter the queue at the next open slot. If the work hasn't started, the deposit comes back in full — or moves to another project if you'd rather it did, no need to ask twice. We don't hold a slot hostage, and we don't keep money for work that hasn't begun.
• ▸If you leave — Send 30 days' notice, pay the final month, and take your domain, your content and your site's source code with you at no charge. We'll walk you through deploying it anywhere, within 10 business days of the final invoice. No hosting hostage and no migration fee. The value is that the site keeps working and you can get hold of us — not that leaving is a problem.

Most people who read this page run a business, and the commercial terms above are written for that case: one decision-maker, a written proposal, a fixed price, and a queue that a client can rely on.

Anyone else is welcome here too. This site sells to businesses, but nothing on this page is written on the assumption that you are one, and nothing on this page takes away a right the law gives you. Where a consumer and a business are treated differently, the next section says so — and it applies to you if you're a consumer.

These are the points where the commercial terms above aren't the whole picture, or where we've deliberately promised more than a business would get. They're written out rather than left for you to work out which of them applies.

• ▸The deposit — The deposit holds your start date. If the work hasn't started, you get it back in full, or you can move it to another project, and you don't have to ask twice. We don't keep a deposit for work that hasn't begun. If the work has started and we can't finish it, we either finish it or refund the part you paid for and didn't get.
• ▸Cancelling the care plan — 30 days' written notice, month to month, no exit fee and no minimum term on the standard plans. Cancel in month three exactly as easily as in month one.
• ▸Paying — By card or bank transfer, with an invoice either way. There's no payment plan, because a 12-month plan on a ₦4,000,000 project costs more administration than it's worth — and you're better off hearing that now than after the first invoice.
• ▸Your statutory rights — Any cooling-off period, refund right or cancellation right the law gives you is in addition to everything on this page, not replaced by it. Where this page and the law disagree, the law is what applies, and that isn't a close call.

The starting points on the services page and the figures in the FAQ describe what a project costs today, and they can change. A figure shown on this site isn't an offer: it's a description of what a project currently costs.

The figure you're bound by is the one in your proposal. Some items also depend on what you supply — the Launch engagement assumes you provide the text and at least 6 usable photos, and that condition is part of the price rather than a suggestion.

Rush delivery is available on Growth and Commerce at +35% of the project fee. Launch can't be rushed. The care plan is monthly in advance and month to month, with 30 days' written notice and no exit fee.

We don't guarantee rankings, and you shouldn't pay anyone who does. What we can guarantee is narrower and real: the technical foundation will be correct, the listing will be properly set up, and you'll get a report every month showing what moved and what didn't — including the months when nothing did.

You're welcome to read it, share links to it, quote it, and pull its pages apart in a browser. Inspecting the markup is encouraged — it's built to be checked rather than admired.

Please don't scrape the site in bulk, overload the contact form, or try to break it. The form exists to receive enquiries from people who run businesses; automated traffic to it is spam by any other name, and the checks that stop it are the reason a genuine enquiry isn't lost in a flood.

The site is hosted on a third-party platform. We don't control that platform, and we won't promise it never has an outage. What we do promise is inside the care plan for client sites: uptime monitoring, and same-business-day response when something breaks.

Links to other websites are provided so you can look at something we mention. We don't control those sites and we aren't responsible for what they say or do.

The same applies to search engines and advertising platforms. Their behaviour changes, and no contract can make it stop.

On your side: your domain, your logo, your copy, your photos, your Google Business Profile, your analytics, and the source code of anything built for you. That's true from the start, not on request — and it's why the handover terms exist.

On ours: the Superuser name, the design of this website, the copy on it, and the general shape of the engagements.

Payment processors never hold your money on our behalf. Store payments are wired to your own account, and ad spend is paid by you directly to Google or Meta. Money doesn't pass through this business.

We're responsible for the work we do, and if something doesn't work as promised it's a bug in what we built — we fix it and we don't invoice it. That's the first term in this section because it's the one that costs us money.

We're not responsible for things outside our control: hosting outages, changes to how a search engine or an advertising platform works, and the availability of a third-party service. Those are real limits rather than boilerplate, and they're the reason no one can honestly guarantee a search position.

Nothing on this page limits anything the law doesn't allow to be limited. Where a limit here would be unenforceable, it doesn't apply and the law governs instead.

For the website itself, there's nothing to end — stop reading it whenever you like.

For a care plan: 30 days' written notice, and you pay the final month. No exit fee, no notice period to serve out beyond the 30 days, and no minimum term on the standard plans. Ongoing SEO carries a 3-month minimum, because a shorter one wouldn't produce the thing it's sold on — and then it's month to month.

If you leave, you take your domain, your content and your site's source code with you at no charge, and you can deploy it anywhere. We'll walk you through it within 10 business days of the final invoice. There's no hosting hostage and no migration fee.

These terms are governed by the laws of Nigeria, and the parties submit to the courts of Nigeria. Your proposal names the specific state and the specific courts that apply to a particular project, so there's never a question about which law applies to it.

If you're hiring us as a consumer rather than for a business, the consumer law that applies to you comes before this clause, and the consumer section above says what changes.

The date at the top of the page is the date of the last change. Changes apply to the site from when they're published. They don't change the terms of a project already agreed — a signed proposal is a contract, and a later change to this page can't rewrite it.

This site doesn't carry a published price list, deliberately — the figure you're bound by is always the one in your written proposal. If a number on one of these pages ever disagrees with a proposal, the proposal wins and this page has a bug. Tell us and we'll fix it. Send a note — it takes a minute, and it's the only kind of message that's always welcome.